Tagzgen User Experience Strategy: Reduce Digital Pollution

Tagzgen User Experience Strategy:  Reduce Digital Pollution

PDF Download: 20181202-tagzgen-reduce-digital-pollution

Date: 12/02/2018

Author: Greg G

Digital Pollution

Reducing your digital pollution makes for a better user experience, and the more likely you’ll have a revisiting user that results in brand loyalty.

In a CBS news article, “Cutting Through the Clutter,” it was estimated that we’ve gone from being exposed from 500 ads in the 1970’s to over 5,000 per day (in 2006). The StopAd Blog estimates that the average Facebook user is shown one ad every two minutes. 

If you frequent InstaGram, then you’ll have noticed that almost 4th post is now a sponsored ad.

So how do you reduce the clutter ? Develop a strategy that makes your view linger on your site, by removing annoying ads, and focus on one ad (if any at all). A better strategy is to sell or promote one specific thing. There’s a good chance that your viewer will respond if you have good content.

Advertising

Pop-Ups: There’s nothing worse than when your viewing a page, and everything stops for a pop-up. Don’t use them.

What works ? AdWords. Simple text advertising that is nonintrusive to the user. If someone likes to follow, they’ll do it freely, not forced.

Spammy Ads: Try to avoid more than one ad per page. The shotgun method only confuses the viewer, and most likely will send them away quickly.

User Experience

Sharing: If you have a good post, image, or web-page, it will be shared. You can make it easier with one link, where the most popular shares go, but don’t list 10 links, that float on the page following you around like a homesick dog.

Clean Up: Reducing the digital clutter and confusion on a page, will result in more time and engagement on that page. Don’t have a add after every single sentence or bullet point.

Lists: Organize your content, and remember that your viewer has limited attention span. Make it worthwhile and deliver your message with a stunning image, or a bullet point list.

Engaging

Experience: There’s no a hack for experience. Research and study what popular posts have in common, and copy them. Better yet, combine them into your own clever strategy to engage the user.

Questions: If you’re going to pose a question, make it original. 

Study: Research the psychology of engaging your audience. First identify which age group you are targeting, then hone in on that group and what inspires them. Then craft a message and keep it interesting. Focus on promoting or selling one thing.

Contact Info: 

Author: GregG

Website: https://tagzgen.com

Email: greg@tagzgen.com

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Tagzgen User Experience Strategy: Team Meeting Discipline

Date: 11/27/2018

PDF Download: 20181127-tagzgen-sales-meeting-disicpline

Author: Greg G

Meeting Discipline

Meetings are often hated by teams, simply because lack of structure leads to people rambling on. It becomes a waste of time for everyone.

Too many meetings are just people sitting around a table, without much direction, boundaries on time, and scope of discussion. That results in lack of attention, people looking at their smart phones, and wasting time.

The solution is to keep meetings direct, and to the point. Have strict time limits on discussion, and keep on track.

Have a predetermined moderator to keep on topic, a note taker, and structure that allows the team to have expectations on both the purpose of the meeting, and anticipated results.

CONCEPT

Structure: Have a basic outline of what is to be discussed. 

Dynamic: If something new and interesting is presented, briefly discuss it, and allow further investigation for the next meeting.

Organic: Some meetings are idea generators. Diagram the path on a whiteboard, and let ideas flow.

Fail Fast: If topic is development, discuss fail fast strategy, so that you can quickly discover a path to success.

Expectation: Estimated time of meeting and general expectations.

FOCUS ON GOAL

Profit: The goal of most business is profit. Focus on the overall goal.

Redirect: If the discussion lingers and wanders, redirect to the main topic.

Law of 3s: Try to focus on three things.

Moderator: For each meeting, designate a team moderator, who keeps track of time, and redirects. 

Scope: One of the most important aspects of meetings to to define boundaries and the scope of discussion. If the discussion strays, redirect.

60 SECOND RULE

Time: Time is valuable. Limit questions and answers to one minute. Seem short ? If you can’t summarize what you want to say in a minute, then it will result in rambling. 

Instagram had its engineers study and determine that the average attention span is 60 seconds or less. If it works well for them, try to implement it with your team. That’s not to say you can expand on important topics, but top level issues can be approached in this manner.

Heirarchy: In that 60 seconds, try to review history of why something is, and your resolution.

Contact Info: 

Author: GregG

Website: https://tagzgen.com

Email: greg@tagzgen.com

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Law of Three Instagram Influencer

Tagzgen Solid Profit Strategy:  The 3s • Format • Principle 

PDF Download: 20181124-tagzgen-three-principle-user-experience-concepts

Date: 11/24/2018

Selling a Concept

The concept of user experience extends to attention, and engaging the customer in time and resources to purchase a product, service, or action.

The three basic motivators are product, profit, and time. When establishing and selling or promoting, the overall guide is selling a concept, and having a product to match that concept. 

Engage with only three items in a message. Most can’t remember more than a single point, but three is optimal.

PRODUCT: Sell a concept, not a product. In this case, the product is an extension of the concept.

PROFIT: You are here to make money right ? Don’t give it away, sell it, and make a profit. If you’re not making a profit, you’re selling to lose money, which makes zero sense. If you have excess inventory, bleed it, and be done with the product.

TIME: Time is the most valuable resource, and be sure your customers know that you’re saving them time. It’s one thing we have, that we can’t get back, so why lose it in the first place !

Website: https://tagzgen.com

Email: greg@tagzgen.com

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Spider Influencer For Better Page Ranking And Instagram User Experience

PDF: 20181124-tagzgen-spider-influencer

Driving traffic: Every wonder how redirect traffic to your website, while providing excellent user relevant content ?

Page ranking: While you can pay for advertising, why not do the page ranking Google search using your own rich content ? Not only do you save money (i.e. more profit), but get a genuine page ranking for the product or service that you’re offering.

How do I get better page ranking ? Content. Links. Redirects from other sources to your website. There isn’t one way to accomplish better page ranking, but a solid strategy will result in more page visits, and better ranking. Read the book, “Extreme Ownership,” and teach yourself how to develop and optimize your own clever strategies, to obtain, access, and enhance your user experience.

Can you give me an example of how to do this ? Sure thing. Look at our Search Engine Spider solution, which we made on Filemaker (Filemaker is a Mac/Windows/IOS platform that helps you get organized). The overall concept is to search for relevant PDF documents, and then use Filemaker to parse out the text and images for each page. Then take that data, and build your own html search-engine page, that you upload to your server (you can use GoDaddy or other hosting platforms), and then build a index link page, and make sure you link to it via your blog, Instagram post, etc. Here’s the kicker, on each page, have your own text ad (like AdWords), that allows the user to click on a link to your website, Instagram post, along with your email.

How does this improve my Google page ranking ? First, you have excellent, relevant content. Google loves this in their search bot algorithm. Second, on each page, you have content related keywords already in the text. Third, you are providing your visitor a great user experience by providing rich content. In the fast-paced, every-changing world of content delivery, you have to be smarter than the other guy. Do so with a strategy that helps both your visitor, and yourself, by increasing search visibility.

Can you show me an example of how this works ? Here is an example of the top Google searches for Instagram PDF, which were put into the Tagzgen Search Engine Spider solution build using Filemaker.

http://8qdots.com/search/instagram-basics-influencer/index.htm

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Email: greg@tagzgen.com

Optimized Influencer

Extreme ownership is a must-have book if you want to optimize your time, and hone your skills to get things done.

The gist of the book is to give people the tools so that they cannot fail you. The book guides you on how to hone your organizational skills, and optimize your efficiency. It will make your ability to get things done 100% better.

It’s a fast read, and you will see immediate results.

Email: greg@tagzgen.com